Terms & Conditions

Last Updated: September 18, 2026
These Terms of Service ("Terms") govern your use of premarklab.com and your subscription to services provided by Premark Lab ("we," "us," or "our"), a marketing infrastructure company based in Wilmington, Delaware. By subscribing to our services, you agree to these Terms.
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1. Services
Premark Lab provides marketing services exclusively to therapists in private practice. Your monthly subscription includes the services and deliverables listed for your selected plan on our Pricing page at premarklab.com/pricing, or in your agreed Group Practice proposal. We optimize existing websites and create content; we do not design or build websites.
All services are built around research conducted on your specific patient group using published peer-reviewed clinical literature. Results from our services develop over time and are not immediate.
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2. Subscription and Billing
Pricing: The Online Practice plan is $399 per month. The Local Practice plan is $799 per month. Group Practice pricing is custom and agreed before the subscription begins. Services and inclusions depend on your selected plan.
Billing cycle: Subscriptions are billed monthly on a recurring basis through Stripe.
No setup fee: There is no onboarding charge or setup fee.
No contract: You are not locked into any minimum term.
Cancellation: You may cancel with 30 days’ written notice and no cancellation fee. Service delivery continues during the notice period, subject to payment and the access needed to perform the work. We confirm the effective service end date and any remaining scheduled billing when we receive your notice.
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3. Payment
All payments are processed through Stripe. By subscribing, you authorize Stripe to charge your payment method on a recurring monthly basis. If a payment fails, we will notify you and may suspend service delivery until payment is resolved. Premark Lab does not store your payment card details.
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4. Access Requirements
To deliver our services, we require you to grant us access to your existing platforms through each platform's own permission system — by adding our designated account as an authorized user or manager. We never request, collect, or store your usernames, passwords, or login credentials. You grant and control all access through the platforms themselves.
Access may include:Google Business Profile: Manager-level access to optimize your profile, post content, and manage reviews.
Website: The minimum permissions needed for the agreed work. Content work may require editor access; technical SEO may require administrator permissions. Access must exclude patient records, messages, and protected health information. If those areas cannot be excluded, we provide implementation instructions for you or your website administrator instead.
Google Search Console: Access to review your search performance, rankings, and indexing.
Google Analytics: Access to review your website traffic and audience data. You retain full ownership and administrative control of your accounts. Access authorizes the agreed analysis and technical optimization. Publication of blogs and website page copy requires your approval as described in Section 7.
We do not access or use patient information or protected health information. You must keep that information outside the areas accessible to our account. If access cannot be restricted safely, we do not access the affected system and provide implementation instructions instead (see Section 8).
You may revoke our access at any time. We stop using your accounts when service delivery ends or when you revoke access, whichever happens first. You are responsible for removing our access from your platforms when the engagement ends.
Failure to provide required access, or withdrawal of access, may delay or limit our ability to deliver contracted services. We are not liable for delays or limitations caused by incomplete or withdrawn access.
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5. Ownership of Deliverables
Everything we build for you belongs to you. All content, copy, reports, audits, and optimizations delivered as part of your subscription are your property. If you cancel your subscription, you retain all work product delivered up to that point. We do not reclaim or remove any work upon cancellation.
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6. Results and Expectations
Marketing results — including improvements in Google rankings, AI platform visibility, and patient inquiry volume — develop over months of consistent work. We do not guarantee specific rankings, traffic numbers, or new patient volumes. We commit to delivering all contracted services with professional diligence and to building every deliverable around your business.
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7. Client Responsibilities
You are responsible for:Providing accurate information about your practice, niche, and patient group during onboarding
Granting required access in a timely manner through the appropriate platform permissions
Maintaining your own compliant systems for patient communication and record-keeping
Reviewing and explicitly approving every blog article and all website page copy we create before publication. No response is not approval; unapproved content remains unpublished. Short Google Business Profile posts are created and published automatically without individual approval. You are responsible for providing accurate practice information and identifying professional advertising restrictions that apply to your practice. This authorization does not waive the approval requirement for blogs or website page copy.
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8. Patient Data and HIPAA
Premark Lab does not access, collect, process, or store patient health information or protected health information (PHI). Do not grant access to patient records, messages, or other areas containing PHI. Where a platform also hosts patient information, our permissions must exclude those areas; otherwise we provide instructions for you or your administrator to implement. Our research uses published literature, not your patient records. You remain responsible for compliance with HIPAA and other privacy regulations applicable to your practice.
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9. Intellectual Property
All proprietary methodologies, research frameworks, systems, and processes used by Premark Lab to deliver services remain the intellectual property of Premark Lab. Deliverables created specifically for your practice are yours. Our underlying methods and systems are not.
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10. Confidentiality
We treat all information you share with us — including your practice details and business strategy — as confidential. Because we operate through delegated platform access, we do not hold your login credentials or passwords. We will not share your information with third parties except as described in our Privacy Policy or as required by law.
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11. Limitation of Liability
To the maximum extent permitted by applicable law, Premark Lab's total liability to you for any claim arising out of or related to these Terms or our services shall not exceed the total amount paid by you in the three months preceding the claim. We are not liable for indirect, incidental, consequential, or punitive damages of any kind.
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12. Termination
We reserve the right to terminate or suspend your subscription if you violate these Terms, fail to make payment, or engage in conduct that we determine to be harmful to our business or other clients. We will provide notice where reasonably possible.
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13. Changes to These Terms
We may update these Terms from time to time. When we do, we will update the "Last Updated" date at the top of this page. Continued use of our services after changes are posted constitutes your acceptance of the updated Terms.
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14. Governing Law
These Terms are governed by the laws of the State of Delaware, without regard to its conflict of law provisions. Any disputes arising under these Terms shall be resolved in the courts of the State of Delaware.
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15. Contact
If you have questions about these Terms, contact us at:
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Premark Lab
1207 Delaware Ave #3967
Wilmington, DE 19806
hello@premarklab.com
+1 302 305 4961